Here Comes the Book

As I completed the v1 of Running Training Like a Startup I realized that during every review cycle I wanted to add in something new I had read about or experienced in my work with startups. In the lingo of early stage companies this is called “feature creep”. Reminding myself that this book (product) and its concepts (features) were in fact startups of their own I set a v1 release date and stopped. I feel strongly that the opportunity for learning organizations to deliver more value by adopting startup techniques. But the ideas I have captured offer no value to the industry sitting on my hard drive. More on the release in a few days. 

In order to offset my feature creep, I have identified 10 key threads that run through the book and will continue to update the here on this blog. For readers of the book this will offer a simple way to delve deeper into any particular or to see the evolution of that idea since the release of v1. As appropriate content will be integrated into future product releases. The ten threads covered in the book and incubated here are:

· Founders

· Founding Team

· Pitching and Communications

· Experiments

· Failure

· Product Management

· Speed

· Data

· Organizational Framework

· Tools and Resources

I look forward to the release and to watching how this approach can transparently grow the approaches to delivering unmistakable value.

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